Fresh Focus Heads to Finals

Fresh Focus Heads to Finals photo thumbnail113181
Westhampton Beach High School’s Virtual Enterprise team, Fresh Focus, has landed a spot in the final round of the 2019 VE Social Venture Challenge. They are set to compete on April 17 in New York City for a chance to win $10,000 to start a real business. 

As part of the contest, the students were required to create a business concept that has a social or environmental impact, submit an application and business proposal, and produce a one-minute pitch video. They were one of three teams to advance to the finals. 

For their business project, team members Joe Commisso, Elena DeVita, Frank Lapinski and Jack Meigel created a virtual business that sells stylish, reusable lunch bags made from recycled cork. The hot/cold bags are not only voguish, but also meet TSA requirements and can easily fit under an airplane seat. The students brainstormed the idea after noticing that there were little to no fashionable options for lunch bags. They plan to market their product to female millennials.